Why Create The Sustainable Start-up Blog?
The Sustainable Start-up Blog is available to work as an interactive community forum to help discover, challenge and also flush out ideas and concepts of creating a “sustainable start-up”.
Cameron Chell’s strategies and also contributions to that blog are derived from his 26 years of exposure to start-up’s. Cameron Chell hopes to zero in on what must be done to make a start-up sustainable and after that take the information and conversation from the blog and expose it in a sensible way to the start-up world for the social and also economic benefit of entrepreneurs and his or her worldwide communities.
What Are Two Operational Values of any Start-up?
Value #1: Trust
Everything in a start-up comes back to trust. If you are attempting to bring in a new client, if you’re raising investment capital, if you are recruiting employees or some other element of what you are doing within a start-up depends upon trust.
In a start-up you’re executing new things or different in some form. It is a threat not to do the “norm”, regardless of the possible cost or time saving or what ever proficiency or cool factor anyone provide by working with you – you’re a start-up you are a risk in some form.
Trust is everything and it is made up of two factors
i.) Competence.
ii.) Character.
An excellent resource relating to this value of trust and also the economics of it is Stephen Covey Jr.’s book Speed of Trust.
Value #2: “Clarherence”
This is two values that are interdependent upon each other.
The first is Clarity. I take my start-up clients through a 6 question clarity exercise. By the end of the exercise the start-up knows exactly who and what their differentiators are as well as what it really should concentrate on,
The second value is Adherence. Adherence is comparable to focus yet different in the idea that it attaches to something far more specific than focus. By way of example; Focus generally is a reference point for entrepreneurs to stay with only one offer or stay focused in one particular industry.
Adherence by comparison will attach specifically on the clarity questions, answers or exercise. Adherence will permit you to build an operational strategy that actually builds and sustains a culture based not only on the vision which is often imprecise and also unattainable but instead on the lucidity of the vision that is precise and executable.
Clarherence may be the secret sauce of culture. The best resource I have discovered pertaining to clarity is Patrick Lencioni’s book The Four Obsessions Of An Extraordinary Executive.
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Cam: Drop me a note, Betty Russel (pilot) and Bill Wall (another Citation pilot) have re-united and want to catch up with you. I have turned into a ski-bum and Betty is —– let you know later.